Author: admin258DdffR

There are Christmas lights and there are Christmas lights — and we’ll admit we really love the latter.You know, the ones you can’t drive by without saying “whoa” and slowing down your car to take in the scene. Like us, you may have purposely driven out of your way to see them in the first place.Well, these Christmas lights put those to shame, which is why we’ve rounded up some of our favorite Christmas installations from around the country to get you into the holiday spirit.No matter what part of the country you’re in, there’s likely something for you here…

For Foursquare, it’s out with the old and in with the new.Just last week, the social networking site introduced their new and improved version with Foursquare 2.0.  Don’t worry, this change can be beneficial for your resort.In fact, Foursquare 2.0 offers venues such as resort or hotels more opportunities to interact with their prospective guests with its new features.What’s New with 2.0For one, Foursquare has separated Tips and To-Dos for 2.0. This way, foursquare can help users remember all the interesting things they want to experience nearby by making it easier to access their To-Do list.  This simple change turns…

Princess Cruises Offers Round-The-Clock Dining Reservations with New Dine Line – Image Credit Princess Cruises    Princess Cruises has unveiled a new 24/7 service, the Dine Line (1-833-805-DINE), to give guests easier access to dining reservations on their cruise ships. This service is available for all dining options across the entire Princess fleet, allowing guests to make or adjust their dining reservations at any time. The Dine Line caters to all dining needs, whether for a couple or a group of up to 50 people. It covers reservations for traditional, specialty, and experiential dining options. These options include 360: An Extraordinary…

Last week, we blogged that Facebook Places is nearing its official roll out in Australia.  Well, today we are very excited to announce that it’s finally here!For the 9 million Facebooking Australians who want to use the service, Places is available starting this morning via the Facebook iPhone application and on advanced mobile devices through the mobile site touch.facebook.com.For those who are slightly worried about the privacy settings on the service, Facebook assures users that they have full privacy control and can customise these settings as well as amend them from a mobile device.Here is a video explaining how to…

Guest Reviews & Dynamic Pricing: A Win-Win for Guest Satisfaction and Revenue? – By Ewa Gabara – Image Credit TrustYou    Revenue Management System, Property Management System, and Guest Experience Platform walk into a bar… The bartender looks up and says, “What can I get you three?” They reply in unison, “The perfect balance of guest satisfaction, seamless operations, and optimized revenue.” It’s not just a punchline—it’s the ultimate goal for every hotelier. And the secret ingredient? Guest reviews. They’re the unscripted, unfiltered feedback that tells you what guests really want and need. From fine-tuning pricing strategies to improving operational efficiency,…

Gone are the days that Facebook interaction meant just occasional comment exchange on photo albums, notes and status updates.  People now get to share links of articles they liked from other sites or photos they find interesting through Facebook and Twitter sharing tools.  In fact, social networking giant, Facebook, announced recently that 5 billion pieces of content are being shared on their site every week, contributing significantly on the total online traffic worldwide.This new way of being social prompted the eTourism Marketing Team to develop a social strategy we have named Social Sharing. This strategy focuses on developing tools for…

L/R: VNU Asia Pacific General Manager Chaisong Churitt and PATA CEO Noor Ahmad Hamid. – Image Credit PATA    The Pacific Asia Travel Association (PATA) and VNU Asia Pacific have entered into a partnership to foster advancements in travel technology across the Asia Pacific. This collaboration will result in the first Travel & Tech Asia 2025, scheduled for July 2-3, 2025, at the Queen Sirikit National Convention Center in Bangkok, Thailand. The Memorandum of Understanding (MoU) was officially signed by PATA CEO Noor Ahmad Hamid and VNU Asia Pacific General Manager Chaisong Churitt on November 29, 2024, at PATA Headquarters in…

Your resort’s Facebook Fan page may have thousands of fans and a handful or wall comments everyday.  But does this mean your Page is truly effective?  The best way to be sure is by adding Google Analytics to your fan page.    It’s easy to add Google Analytics to your fan page but it does require some special steps.  Please note that this only works for pages made using Static FBML and does not include the Fan Page Wall.  You can use the free and opensource FBGAT (Facebook Google Analytics Tracker), where you can get Google Analytics working on your Facebook…

How Do You Measure a Hotel Brand’s Content Performance? – Image Credit TravelBoom Marketing    Without hotel content performance metrics, a hotelier’s marketing strategy lacks the data-driven insights it needs and leaves too much room for guesswork. Intel on a brand’s website’s effectiveness, email campaign execution, and social engagement keeps marketers in the loop on what’s working to influence future campaigns, search marketing improvements, and content creation.  As a hotelier, you’re likely accustomed to relying on reports to measure revenue, return on investments, and guest satisfaction. Now imagine if you made operational decisions without consulting data—seems risky, right? Shifting a digital…

Twitter officially rolls out today this new feature that allows advertisers to pay to boost their audience on Twitter by including  promoted accounts on the “suggestions for you” feature on Twitter.com.  This new product suggests users to follow other accounts according to who they already follow and who their friends follow.  Twitter notes in their post, you’ll only see Promoted Accounts if you’re publicly following a bunch of Twitter accounts that are related to one of their paying ones.  For example, a lot of people who follow several resort-related accounts also follow @etourismaust. If someone follows resort-related accounts, but not…