Browsing: Data

Data Anxiety: The Impact of Information Overload – Image Credit Unsplash+    We live in a world flooded with information, where…

6 Key Ways Customer Data Platforms Jumpstart Hotels Marketing Efforts – Image Credit TrustYou    Understanding and engaging guests on a…

5 Data Signals That Tell Revenue Managers when to Raise Hotel Rates – Image Credit Lighthouse    Revenue managers face a…

“We have so much data, but we still don´t really get much out of it,” was a recent lament from…

Image Credit Visit Isle of Man    Tourism destinations increasingly adopt AI and data-driven technologies to improve visitor experiences and foster…

Digital Evolution in Swiss Tourism: A Shift towards Social Media, Data, and AI – Image Credit Unsplash+    A recent study…

Over the last decade, hotel guest apps have gone from nice-to-have amenities to essential pieces of the guest experience puzzle.…

Digital marketing can feel like an elusive game. Just as you nail your strategy – something changes. By weaving data…

SiteMinder Appoints New Chiefs of Data, Tech to Unlock the Power of AI, Machine Learning for Hotels – Image Credit…

Maximize Your Digital Marketing Performance With Hotel Data Strategies – By Tina Markowitz – Image Credit Cendyn    Digital marketing can…