Browsing: Leveraging

As competition in the hospitality industry continues to intensify, hotels are looking for new ways to differentiate themselves and build…

Leveraging Hotel Guest Personas for Improved Marketing Results – Image Credit TravelBoom Marketing    Understanding your guests is the key to…

A Crash Course in Leveraging AI Tools for Small Hotels – Image Credit Lighthouse    Artificial Intelligence (AI) is reshaping industries…

Leveraging TrustYou for Digital Transformation and Tourism Development – Image Credit Unsplash+    Leandro Carvalho Lima, Technical Manager for the Tourism…

Images by Cogwheel Marketing & Analytics Share of voice (SOV) is essential for assessing brand visibility and engagement compared to…

Sustainability is a paramount concern across industries, and hospitality is no exception. Hotels are increasingly aligning their operations with eco-friendly…