Browsing: Pricing

Two weeks ago, Southwest Airlines revealed it would bring new “variable” award pricing to its Rapid Rewards loyalty program.Now, it’s…

Air Canada’s Aeroplan is the latest loyalty program to say goodbye to its fixed award charts — at least, for…

Static Vs Dynamic Pricing: What’s the Best Pricing Strategy? – Image Credit Lighthouse    If you’re a hotelier, you’ve likely asked…

If you’ve ever booked a flight, ordered a ride share, or stayed at a hotel, the odds are strong you’ve…

Transforming Hotel Revenue: Market-Moving Events in 2025 and Their Impact on Hotel Demand and Pricing – Image Credit Unsplash+    A…

If you’ve seen higher prices lately for redeeming your Marriott Bonvoy points, you’re not alone. Award rates have increased at…

Booking some partner awards using Air Canada’s Aeroplan loyalty program is about to get a lot less predictable — and…

Market Segments for Hotels: How to Optimize Distribution and Pricing – Image Credit Lighthouse    Different travelers have different needs and…

DoubleTree by Hilton Lyon Plage – Image Credit Hilton    The European hotel sector attracts high investment interest, but pricing…

Hotel Price Optimization: How to Drive Bookings with Dynamic Pricing – Image Credit Lighthouse    If you’re still setting your hotel…